Month: February 2020

TVSquared Launches Global Cross-Platform, Multi-Touch Attribution Solution for Linear & Digital

Single, Unified Platform Solves Fragmentation and Measures Incremental Reach Extension and Performance Lift Across Linear and OTT/CTV EDINBURGH, Scotland & NEW YORK–(BUSINESS WIRE)–#CTV—TVSquared, the global leader in TV attribution, has launched an industry-first platform to power always-on attribution across all…

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